We like taking risks. So when one of our Singapore agency clients asked us to help develop some branded content ideas for one of their brands, we said 'sure, lets do it'!

Typically, this entails a couple of brain storming sessions, usually over a few 'cold ones', from which we invariably extract a gem of an idea! Which is pretty much how things went this time around except rather than present the idea to the client in a power point presentation, this time we decided to go out and shoot it and present them a film instead.

So we put together a crew, packed the cars with a few gallons of sun cream and ventured off-road up near the border with Oman to spend three days shooting a 'teaser' with rock climber Max Stanley.

To say we're stoked at the results would be an understatement. And whilst we can't share the film with you just yet, hopefully these pics give you an idea of what we got up to.

Sadly we can't run out and produce 'teasers' for all our clients but its definitely a growing part of our new business strategy for 2015. We love telling great stories and creating awesome content. We also love working with people who share our passion, understand what we do and give us the freedom to take risks. Its usually in this environment that we produce our best work.

Primary filming was on Sony F5 with a big bag of primes and Phantom drone for the fun aerial stuff.

Director: Jon Moore at The Deck
Cameraman and Drone Pilot: Steve Moro
Executive Producer: Ian Carless
Production Manager: Anisha Narayan
Camera Assistant & Grip: Asanga
And with a special huge thanks to Halla Razouq and Max Stanley!